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Entrepreneurship ·  8 Min read

The 8 Biggest Mistakes You Can Make When Emailing Important People

Building relationships with influencers is valuable, but it’s also hard. Here are the biggest mistakes to avoid.

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Alex Turnbull CEO & Founder @Groove

Product Updates ·  2 Min read

Agent Availability Status and Mailbox-Specific Twitter and Facebook Integrations

We’re excited to announce two new features: agent availability status and the ability to link social accounts to specific mailboxes in Groove

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Kerri Tielman Groove Writer

Entrepreneurship ·  5 Min read

Friday Q & A: How To Know Who To Hire Next, Using SEO To Write Better Blog Post Titles, And Should You Wait Until After You Launch To Start Marketing?

Every Friday, we’re answering your questions about business, startups, customer success and more.

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Alex Turnbull CEO & Founder @Groove

Content Marketing ·  7 Min read

How We Grow Our Business By Marketing To The “Wrong” People

Many people who read this blog will never become Groove customers. Here’s why we’re okay with that.

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Alex Turnbull CEO & Founder @Groove

Friday Q & A: How To Find The Right Advisors For Your Business

Entrepreneurship ·  5 Min read

Friday Q & A: Should You Hire A Content Marketing Agency, How To Find The Right Advisors For Your Business, And Who To Pitch When Guest Blogging

Every Friday, we’re answering your questions about business, startups, customer success and more.

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Alex Turnbull CEO & Founder @Groove

Entrepreneurship ·  4 Min read

Friday Q & A: How to Know When to Kill a Strategy, Measuring Remote Employee Performance, and Gaining Trust With Customers Who Speak a Different Language

Every Friday, we’re answering your questions about business, startups, customer success and more.

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Alex Turnbull CEO & Founder @Groove

Growth ·  11 Min read

How Mention Went From Zero to 350K Users In 3 Years

Matthieu Vaxelaire on starting up in Paris, pivoting and rapidly growing a global business.

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Alex Turnbull CEO & Founder @Groove

Customer Support ·  7 Min read

8 Simple Steps To Reducing Churn With Successful User Onboarding

Most customers will abandon products after their first login. Here’s how to reduce churn and create loyal, long-term customers.

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Forrest Murphy Groove Writer

Friday Q & A: 3 Businesses You Can Start Today From Scratch

Entrepreneurship ·  4 Min read

Friday Q & A: Three Business Ideas You Can Start Today, Starting a Business From Scratch, and Content Marketing In Developing Countries

Every Friday, we’re answering your questions about business, startups, customer success and more.

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Alex Turnbull CEO & Founder @Groove

Growth ·  14 Min read

How We Increased Our Traffic by 12,024% with Zero Advertising

When we started out, our lack of traffic threatened to crush us. Here’s how we fixed that.

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Alex Turnbull CEO & Founder @Groove

Entrepreneurship ·  4 Min read

Friday Q & A: What a CEO and Their Team Can Expect From Each Other, Guest Blogging vs. Posting on Your Own Blog, and The One Thing I Wish I Knew When Starting Groove

Every Friday, we’re answering your questions about business, startups, customer success and more.

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Alex Turnbull CEO & Founder @Groove

Entrepreneurship ·  6 Min read

How to Know What Advice to Take (And What to Ignore)

It’s easy to get overwhelmed by feedback. Here’s how to filter the advice you get and make better decisions.

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Alex Turnbull CEO & Founder @Groove

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