The Groove Blog

Customer Support · 10 Min read

Customer Marketing: 3 Retention Metrics, 3 Growth Metrics, and 6 Strategies to Jumpstart Your Marketing Plan

Customer marketing holds the key to sustainable and economic growth. Here’s how to build a plan of action for your business.

Kerri Tielman Groove Writer

Growth · 6 Min read

Our Customer Onboarding Process: How We Customize Onboarding for 10,000+ Customers

Here’s how we optimize our customer onboarding process to cater to all our customers’ needs.

Forrest Murphy Groove Writer

Founder's Journey · 8 Min read

You’ll outgrow your company’s core values. Here’s what to do next.

Your company core values matter. Here’s the process we used to develop ours, plus tools you can use to develop your own.

Alex Turnbull CEO & Founder @Groove

Customer Support · 9 Min read

The Complete Customer Experience Guide: How to Create a CX Strategy for Your Business

Customer experience, also known as CX, encompasses every touchpoint between your business and your customers. It includes the entire customer journey from potential sales lead to onboarding to customer service interactions.

Kerri Tielman Groove Writer

Product Updates · 2 Min read

Product Update: New and Improved Shopify Integration

Supercharge your workflow with our updated Shopify integration.

Forrest Murphy Groove Writer

Growth · 11 Min read

Steal Our Marketing Persona Template (And the Customer Research Process That Goes With It)

Most marketing personas aren’t very helpful. Here’s a marketing persona template and research process that can help your business grow.

Luca Lyons Groove Writer

Customer Support · 6 Min read

Our Customer Success Tools: How These 6 Tools Keep Us Sane

Searching for the right customer success tools for your team? Here’s our stack and why it works for us (and how it could work for you too).

Forrest Murphy Groove Writer

Customer Support · 8 Min read

10 Good Customer Service Reviews, Examples, and Lessons to Empower Your Team

Take control of your customer reviews with these 10 inspiring lessons from some of Groove’s top customers.

Amanda Langford Groove Writer

Customer Support · 6 Min read

A Customer Centric Approach: 5 Ways Steve & Kate’s Camps Earns ‘Customers for Life’

“Customer centric” isn’t a buzzword for Steve & Kate’s Camps. It’s a way of doing business. Here are the five practices they use to earn customers for life.

Amanda Langford Groove Writer

Product Updates · < 1 Min read

Have Time for a Quick Chat?

As CEO of Groove, there’s nothing that I think about more than the experience we’re creating for our customers.

Alex Turnbull CEO & Founder @Groove

Customer Support · 6 Min read

33 Customer Service Quotes to Inspire, Spark Questions & Help Your Team Thrive

These 33 legendary customer service quotes contain wisdom to inspire you, spark questions, and help your support team deliver better service.

Luca Lyons Groove Writer

Product Updates · 4 Min read

Groove in November: iOS and Android Apps, CRM Progress, API Updates, and More!

Our product teams had another busy month in November with a host of improvements and new features to help you better support your customers.

Forrest Murphy Groove Writer