The Groove Blog

Founder's Journey · 9 Min read

Everyone knows startups are hard. Read our 3 worst failures from early on so that you can avoid them.

Alex Turnbull CEO & Founder @Groove

Founder's Journey · 8 Min read

After some early wins and epic fails, Groove launched to the public. We’ve come a long way, but not without some hurdles...

Alex Turnbull CEO & Founder @Groove

Founder's Journey · 7 Min read

We thought we were being smart with innovative pricing models. We were wrong, but we finally righted the ship.

Alex Turnbull CEO & Founder @Groove

Founder's Journey · 8 Min read

We had content, but no readers. Here are the exact steps we took to build relationships with influencers and find an audience

Alex Turnbull CEO & Founder @Groove

Founder's Journey · 6 Min read

Every writer wants to be on the front page of Hacker News. There had to be a foolproof strategy to get there, and we set out to find it.

Alex Turnbull CEO & Founder @Groove

Founder's Journey · 6 Min read

Every entrepreneur that I know has lost sleep worrying about their competition. Here’s why I’ve decided to stop worrying...

Alex Turnbull CEO & Founder @Groove

Product Updates · 2 Min read

As many of you are aware, Groove experienced a serious server issue last night and this morning that caused the app to go down for all users

Amanda Langford Groove Writer

Product Updates · 2 Min read

Оur product enhancements have focused on the ways in which you interact with your customers: organization, automation, and communication

Luca Lyons Groove Writer

Growth · 10 Min read

Our customers were happy, our product was strong, but our conversion rate was awful. Here’s how we changed that...

Alex Turnbull CEO & Founder @Groove

Entrepreneurship · 3 Min read

Communicating product changes to customers is not the favorite topic of entrepreneurs, but it's important...if you want your company to survive

Alex Turnbull CEO & Founder @Groove

Founder's Journey · 8 Min read

How we implemented a communication plan for the unplanned outage that almost destroyed our business

Alex Turnbull CEO & Founder @Groove

Founder's Journey · 6 Min read

Our team was working long hours and teetering on the edge of burnout. Here’s how we’ve managed to turn things around.

Alex Turnbull CEO & Founder @Groove